Is Cardi the drama? Yep.

Warner Music brought the drama to the streets for the launch of Am I the Drama?, rolling out striking visuals on Digital Mobile Billboards across Melbourne and Sydney CBDs. The campaign took Cardi’s larger-than-life attitude on the move, turning heads, stopping traffic and making sure all eyes were on the drop. Loud, confident and impossible to ignore.

PROJECT

Summary: Digital Mobile Billboards
Audience: All eyes in Melbourne & Sydney CBD
Location: Melbourne, VIC & Sydney NSW
Products: Digital Mobile Billboards
Category: Media